FOR IMMEDIATE RELEASE
Ardmore, Oklahoma

This isn’t the low starch you’re used to. Bluebonnet® is excited to announce the launch of Intensify® Low Starch Ultra™, an advanced equine nutrition solution developed for horses that require carefully controlled carbohydrate intake without sacrificing performance support. This new formula builds on the success of Bluebonnet’s Intensify line and also incorporates LIFELINE®+ Equine, an exclusive bioactive protein available only from Bluebonnet, to provide unparalleled support for total-body wellness.

Many horses today fall into a unique nutritional category. Easy keepers, horses with metabolic concerns, and those prone to founder or laminitis often require strict management of starch and sugar. At the same time, these horses still need high-quality amino acids, balanced micronutrients, and digestive support to maintain muscle, immune function, and overall health.

Intensify Low Starch Ultra was formulated to meet these needs with precision. With non-structural carbohydrates (NSC) under 9%, the feed provides steady energy without excessive starch or sugar. For owners who closely monitor carbohydrate intake, Bluebonnet also provides transparency by listing both Water Soluble Carbohydrate (WSC) and Ethanol Soluble Carbohydrate (ESC) values, giving a more complete picture of sugar content for horses with metabolic sensitivity.

Intensify Low Starch Ultra was made with the performance horse in mind. Beyond controlled carbohydrate levels, it delivers elevated lysine for topline and muscle development, along with chromium to support glucose metabolism. Natural Vitamin E provides antioxidant and immune support, while a full, research-backed dose of biotin promotes hoof, skin, and coat health when fed at performance levels. Elevated fat supplies clean, sustained energy without the metabolic stress associated with higher NSC formulas.

Digestive health is another cornerstone of the new feed. Intensify Low Starch Ultra features Hay Fix™, a diverse blend of digestive technologies including research-proven yeasts, probiotics, and digestive enzymes designed to support gut stability, nutrient absorption, and overall digestive balance.

The feed is highly concentrated, allowing for a low daily feeding rate that delivers precise nutrition without excess calories. This approach is particularly beneficial for easy keepers, metabolic horses, and horses that maintain weight easily but still require a complete and balanced nutrient profile.

“Many metabolic and insulin-resistant horses still need support for muscle development, recovery, immune health, and digestive function. Until now, there really hasn’t been a feed that provides all of these benefits in one formula while keeping starch and sugar levels tightly controlled. The result is a research-backed feed that delivers both safety and performance support in a way that is truly unique in the market.”

With the launch of Intensify Low Starch Ultra, Bluebonnet continues its commitment to advancing equine nutrition through science-driven formulations that address the evolving needs of modern horses and their owners. For horse owners managing metabolic concerns, easy keepers, or those seeking a controlled-energy diet without sacrificing nutrient density, Intensify Low Starch Ultra offers a new standard in low starch feeding.